Artwork
↓ Featured pieces ↓
Sitting With It | MOUSETRAP + exhibition marketing
Brief: Craft work in response to the ‘Sitting With It’ exhibition theme, an exploration of the hybridity of the art studio and domestic space, reflecting on life post-COVID.
Idea / Approach : As part of the marketing team, reflecting this theme across exhibition print collateral and simultaneously create/code my exhibited installation piece, MOUSETRAP, exploring notions of personal autonomy and reliance on chatbots for validation.
Outcome?: MOUSETRAP shortlisted for Most Original FAHACS prize. Record-breaking attendance for UOL Fine Art show, including celebrity guest, Human League’s Phil Oakey. Scouted and featured in a solo Yorkshire Evening Post article, dissecting my personal practice, the effects of AI on artists, representing 62 of my peers.
Artwork exhibited (shown below):
MOUSETRAP, 2022, audiovisual installation, coded macro PowerPoint.
SIT.COM, 2021, projected installation, AI figures.
Animation
Signature Art Prize | WHITE IN WEIGHT, Painting Finalist
Piece exhibited (shown below):
WHITE IN WEIGHT, acrylic on canvas. 100x120cm.
Inspired by the coverage of the BLM protests during lockdown, I got to work on this painting depicting Patrick Hutchinson carrying a white anti-protestor. i earned a Signature Art Prize Finalist spot and exhibiting the piece at the Bankside Gala, not far from the location of the original photo.
Montcalm: Sensitive Luxury
*Speculative print work requested by luxury venue chain.*
Reflecting the exciting new era of Montcalm Collection’s flagship five-star hotel across two flyers means capturing both its elegant Georgian roots and modern multiculturalism. For this task, I have explored how sensitive luxury whispers throughout, in-keeping with brand guidelines.
MUBI: Transcend the Mainstream
*Speculative work*
Winner of D&AD rehearsal SCA 2.0 class vote. Art directed this case study alongside copywriter Honor Buscall, crafting a visual identity and narrative that resonated simultaneously with cinephiles and mainstream audiences.
National Portrait Gallery x Headspace
*Speculative work*
Crafted a 360 campaign case study, in response to the the brief: ideate and craft an NPG brand collaboration
to inspire, educate and enlighten young audiences.
MUBI: Transcend the Mainstream
*Speculative work*
Winner of D&AD rehearsal SCA 2.0 class vote. Art directed this case study alongside copywriter Honor Buscall, crafting a visual identity and narrative that resonated simultaneously with cinephiles and mainstream audiences.
↑ Featured pieces ↑
Paintings
White Lightning: Sparking connections
Art directed a full rebrand, redefining its visual identity to resonate with contemporary audiences. Balancing brand heritage with a fresh and modern aesthetic.
MOUSETRAP / Sit.com
Installations
Digital Content
Animations
Small sample of social channels, digital comms and projects I have designed.
WHITE IN WEIGHT
Exhibition Collateral
MUBI: Transcend the Mainstream
Art Collectives
*Speculative work*
Winner of D&AD rehearsal SCA 2.0 class vote. Art directed this case study alongside copywriter Honor Buscall, crafting a visual identity and narrative that resonated simultaneously with cinephiles and mainstream audiences.
Exhibition Marketing
Small sample of promotional print material I have created for various exhibitions.